About Me
Hi, I’m Shubh Nainani. I am a marketer, strategist, opportunist, and entrepreneur passionate about blending creativity and data to drive impactful results. As a double major in Marketing and Business Analytics at the University of San Francisco, I’ve honed my skills in crafting innovative campaigns and solutions.
From leading sustainable initiatives at Urbethh to optimizing strategies at Satguru Skoda and enhancing digital outreach at the San Francisco SBDC, my experiences span entrepreneurship, analytics, and marketing. My mission is to create meaningful connections and deliver results that inspire and drive change.
Boosted Social Media Engagement
Increased engagement by 60% and follower growth within four months while interning at the San Francisco SBDC through creative content strategies.
Led Sustainability Focused Initiatives
As CEO and CMO of Urbethh, I reduced production waste by 65% and introduced AI-driven shopping experiences to create a unique, eco-friendly product line.
Optimized Sales Strategies
Leveraged analytics and predictive modeling to increase high-margin vehicle sales by 10% in a single quarter during my internship at Satguru Skoda.
Empowered Communities
Co-founded the Giving Hands Foundation, providing education and resources to underprivileged children, impacting over 250 students.
About my company
Introducing Urbethh: Where Tradition Meets Innovation
Urbethh is more than a brand—it’s a movement towards sustainability, tradition, and creativity. As the CEO and CMO, I co-founded Urbethh to celebrate artisanal craftsmanship while embracing modern innovation. The brand is built on a foundation of ethical practices, eco-consciousness, and a deep appreciation for cultural heritage.
Here’s what makes Urbethh unique:
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Sustainable Craftsmanship: We incorporate traditional techniques like block printing, hand-painting, and batik into our product lines. This approach not only preserves cultural artistry but also reduces production waste by 65%.
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Innovative Shopping Experience: By leveraging AI-driven tools, we introduced a personalized virtual shopping experience. Customers can explore our collections with a unique "swipe and select" feature, ensuring tailored recommendations that resonate with their style.
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Purpose-Driven Design: Each product tells a story—one that aligns with the values of individuality, sustainability, and authenticity.
At Urbethh, we strive to bridge the gap between tradition and modernity, offering products that inspire, connect, and contribute to a better world.
Showcasing Work That Delivers Results
Work Experience
My expertise in marketing is unmatched. My data-driven strategies have significantly boosted our online presence and engagement.
Urbethh
Sustainability Meets Innovation
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Created a product line using eco-friendly techniques like block printing and batik, reducing production waste by 65%.
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Introduced an AI-driven virtual shopping experience, enhancing personalization for 18–26-year-old customers.
San Francisco SBDC
Amplifying Digital Presence
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Designed and executed social media strategies that increased engagement by 60% in four months.
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Conducted market analysis to realign resources, boosting the success rates of local startups.
Satguru Skoda
Data-Driven Marketing
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Developed predictive sales models with 90% accuracy, optimizing inventory and increasing profitability by 8%.
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Crafted targeted campaigns using customer segmentation, resulting in a 10% increase in high-margin sales.
Giving Hands Foundation
Fundraising Success
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Secured sponsorships for 250+ underprivileged children's education, improving infrastructure and resources.
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Provided nutritious meals weekly to over 100 students and organized workshops on hygiene and sex education for 250+ children.
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Established alliances with local businesses for food and equipment donations.
Suresh Auto Centre
Visual Storytelling for Engagement
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Created visually compelling social media and digital marketing content utilizing Adobe and Microsoft PowerPoint, resulting in a 30% increase in engagement and brand awareness metrics.
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Developed sales presentations for 75 potential customers, highlighting unique product features and benefits, leading to the acquisition of 20 new sales contracts worth $50k in revenue.
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Collaborated with cross-functional teams to design and execute targeted email marketing campaigns that resulted in a 15% increase in website traffic and conversions.
Help Uddaan Foundation
Community-Driven Fundraising
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Initiated and maintained a not-for-profit organization, “Help Uddaan Foundation”, for 2 years, focusing on rural livelihoods, thus donating sixteen sewing machines, and providing education to 109 children.
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Organized 2 fundraisers namely “Uddaan Fest” and “Uddaan Marathon” with approximately 650 participants each. Learned professional event management skills such as organization and time management.
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Arranged stalls where products made by the women to whom we donated sewing machines too, were sold to raise money. Gained several entrepreneurial and problem-solving skills while running a business.
Chimandas Valiram Swaraj Motors
Guerrilla Marketing for Brand Visibility
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Mastered modern effective marketing strategies such as Guerilla Marketing and Market Research as the business shifted from 5% to 85% digital and contactless, giving the business a competitive edge in the market.
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Conducted market research to identify key customer segments, resulting in a tailored digital marketing strategy that increased lead generation by 40% and sales conversion rate by 15%.
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Collaborated with cross-functional teams to design and implement contactless customer engagement initiatives, resulting in a significant share gain of the competitive market at a rate of 10% per quarter.
Om Shamnani
Manager, Satguru Skoda
Shubh’s ability to combine creativity with data-driven strategies is truly exceptional. During our time at Satguru Skoda, his predictive models not only optimized inventory but also significantly boosted sales. His strategic mindset is an asset to any team.
Jessica Wan
Supervisor, San Francisco SBDC
Shubh brought fresh perspectives and actionable solutions to our social media campaigns at the SBDC. His work increased engagement by 60% in just four months, proving his understanding of audience dynamics and content strategies.
Inderpal Rana
Co-Founder, Giving Hands Foundation
As the co-founder of Giving Hands Foundation, Shubh demonstrated outstanding leadership and empathy. His fundraising initiatives and partnerships improved the lives of hundreds of children, showcasing his ability to drive meaningful change.